Pushes & Pulls, Ebbs & Flows


Dear Friends,

We often think that for us to get something accomplished that we have to commit 100%.

We’re either all in or all out.

I’d love to support this popular notion, but unfortunately, I just don’t think it’s true.

You see, I’m an opportunistic realist. I choose to see the good in everything, but I’m also quite honest about each and every situation.

Feeling like we have to be all in or we’re all out is dangerous, especially when we’re trying to make progress in our health & fitness.

It’s the reason why we “fall off” of a diet or workout program.

The challenge with this approach is that it doesn’t account for this little thing called LIFE.

Each day, we’re all pushed and pulled in 100 different directions. The reality is that we’re all busy.

I truly believe that each day, we’re all doing the best we can with what we have in each and every moment.

Thinking anything different, in my humble opinion, is foolish (p.s. don't be foolish if you can help it!).

Because I really do believe that we all want the best for ourselves and our friends and our families. Why wouldn’t we?

Our intentions are pure, and while I do acknowledge that our actual actions are everything, our intent goes a long way.

When I work with my clients, I acknowledge from Day 1 that the people I'm working with are often in the 10-20% committed range.

Why? Because commitment often comes back to the attention we can give to something.

If you’re a busy professional with an active social life, you might be 70% career, 25% social, and 5% fitness focused.

Or if you’re a father or mother you might be 25% career, 65% family, and 10% fitness focused.

The numbers are arbitrary, but this emphasizes a critical point.

Regardless of where you can commit your time, you’re going to make progress.

Committing 5-10% of your daily energy to your health is better than the average (sadly). For many out there, this number is a big fat goose egg (zero).

This is the main reason why my Online Nutrition Coaching program is powered by Precision Nutrition's ProCoach curriculum. It’s designed to focus on small, incremental habits that we can seamlessly integrate into our lives.

And even if these seemingly simple habits prove challenging, I'm right here to step in.

Much of what we do as coaches is find strategies to remove blocks or limitations.

What are the things getting in the way and what can we do to remove them?

Often, we don’t have the time or energy to figure out how to remove these blocks ourselves. So we inevitably find ways to move forward regardless.

But by removing or eliminating these blocks, we may uncover an additional 5-10% that we can reallocate.

Whether this goes to your health & fitness or some area of your life is totally up to you. We coach the whole person and not just one aspect of your life, so a win is a win regardless.

So whether you can commit 5% or 75% of your energy to your health, commit to that.

Be kind to yourself.

Be realistic about what you have going on in your life and how your other responsibilities fit into the bigger picture.

Remember, slow motion is better than no motion.

Big, sweeping changes don’t work. At least not in the long run.

So while flashy programs with wild claims may get our attention, it’s often the more simplistic approach that gets results.

And in the game that I play, results are the name of the game!

With Love,


Evan CookComment